Jordan Kelley and Jason Huber—shake, stir, and serve up a tasty brew of dance, funk, rock, and electronic music. Think of a tattooed 21st century Parliament-Funkadelic primed for festival stages far and wide, and you’ve got a decent starting point. Straight out of Nashville, TN, the boys initially met at Middle Tennessee State University in 2010. Immediately bonding and forging a lifelong friendship, they like to call it, “The Unfuckwithable.”
After a handful of independent albums, CHERUB’s “Doses & Mimosas” began to organically generate serious buzz. It caught the attention of Columbia Records who signed the boys in 2013. A year later, they cooked up their full-length debut, Year of the Caprese, and embarked on a whirlwind ride. Along the way, they began assembling what would become their second major label full-length, Bleed Gold, Piss Excellence. 2015 saw them welcome producer and drummer Nick Curtis and guitarist Jordan “JB” Bartlett into the live band, and it definitely made a mark on the creative process.
The first single, “Bleed Gold, Piss Excellence,” struts along on a funky, fiery, and fierce bass line, finger-snaps, and a guitar jangle. In between a talk box transmission that Dr. Dre would approve of, CHERUB churn out a neo-funk disco epic.Across the album, the music shuffles from dusty boom bap-style drums a la OutKast into shimmering guitar tones as if DJ Premier were producing Cocteau Twins. It’s a lively and lush sonic palette, breathing new life into nostalgia.